dc.contributor.author | Baiti, Mita | |
dc.contributor.author | Yulianti, Runi | |
dc.contributor.author | Danuputra, Bramanta Octa | |
dc.date.accessioned | 2018-02-28T04:29:41Z | |
dc.date.available | 2018-02-28T04:29:41Z | |
dc.date.issued | 2018-02 | |
dc.identifier.issn | 2598-2788 | |
dc.identifier.uri | http://hdl.handle.net/123456789/196 | |
dc.description.abstract | This study aims to examine the effect of the quality of coffee products on customer satisfaction. This research was conducted by questionnaire method. Data were obtained from 50 (fifty) respondents obtained through non probability sampling technique. The object of this research is Coffee Monolog, Plaza Senayan Jakarta. The method of analysis used in this study is simple regression analysis. The results of this study indicate that product quality variables have no effect on customer satisfaction. Keywords: product quality, customer satisfaction | en_US |
dc.language.iso | id | en_US |
dc.publisher | Universitas Matana | en_US |
dc.title | Pengaruh Kualitas Produk Kopi Terhadap Kepuasan Pelanggan | en_US |
dc.type | Article | en_US |